CareerMantra.Org offers a significant opportunity for the education sector to convert existing users of alternative platforms into internet users. The demand for education and education information services in India is growing rapidly due to rising enrolment in secondary education and increasing private sector participation, resulting in greater awareness and spending on classified ads.
CareerMantra.org is primarily a portal for information exchange; it connects education seekers with education providers. Its Campus Connect platform enables higher education aspirants a direct contact point with existing students in colleges across India. The site also provides access to reliable, verified data on salaries from top recruiters and alumni.
A student (typically after completing schooling, i.e. 10+2) can access comprehensive information on colleges, courses, scholarships, admission notifications, ask questions and get answers from users/experts and view recommendations for various colleges and courses. The site provides tools that enable its users to make an informed decision by interacting with the community of users, domain experts and college alumni.
An educational user has the opportunity to initiate a discussion or start a question and answer session in the “Career Advice” section, allowing them to gain opinion from other users, domain experts, alumni and fellow students, as well as the institution itself.
On the other hand, the platform helps educational institutions to attract high-quality admission inquiries, thereby increasing their talent pool. The revenue model is primarily derived from advertisements placed by colleges, institutes, and universities.
Broadly, there are fore categories of customers:
- Indian education players (colleges, universities and institutes)
- Coaching institutes and Exam preparation
- EdTech and Skill Tec Companies/Institutions
- Foreign universities and colleges targeting Indian students
The business is supported by offices located in some cities of India.
Explore : www.careermantra.org
Office: Delhi | Rajasthan | Bihar | Jharkhand